About me
Hi my name is Ron Salvo and I am a Art Director/Designer available for freelance or full-time work. I have several years of experience in print, broadcast and interactive, I’ve built a reputation as an energetic, versatile, strategy driven Art Director. I’ve managed projects from conception through design and mechanical completion, under tight deadlines and budget constraints.

As a creative leader, I’ve worked closely with Creative Directors, Copywriters and Account Executives to conduct strategy sessions and develop new client pitches that resulted in millions of dollars of new business. Past responsibilities have included managing relationships with outside vendors, including Photographers, Directors, Printers and Free-lancers. I have also directed photo and commercial shoots. I have worked with some of the best Photographers and Directors in the business.
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Freelance

Faraday Future Automotive, Gardena CA. 9/16-12/16.
Design and production for print, video, e-mails and website (ff.com). At FF as new information became available, we were nimbly able to produce new content. Then, through earned media augmented by paid media we were able to generate millions of views for a product that was actually yet to exist. 

BI Worldwide, Marketing, Gardena CA. (2/10-on a as needed bases). Art direction and print/web production for Toyota, Lexus, Hyundai, GM and Honda.  At BI we focused on sales effectiveness, employee engagement, channel loyalty solutions and customer loyalty programs for our clients. I designed successful campaigns for various clients. Campaigns included, e-mails, auto dealer product catalogs for employee/customer incentives andweb/micro sites.

Innocean, Huntington Beach CA. 1/09-2/10.
Print production for Hyundai brand magazine ads and conception of web banner ads.

Designory, Long Beach CA. 8/08-1/09, 2/10-5/10.
Print production and web asset design for Indymac Bank and Nissan Motor Company.
 
Vans, Cypress CA, 6/08-8/08.
Illustration, photo retouching and photo color correcting for print catalog and website.

Indika Entertainment, Hollywood CA. 9/06-11/06.
Art direction and photo retouching of magazine and Newspaper ads for the movie Charlotte’s Web.

O’leary & Partners, Irvine CA. 7/06-9/06.
Art direction for TV, print and P.O.P. for Kawasaki Motor Company and Francisco Breads International

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G&M Plumbing, Manhattan Beach CA. 5/06-7/06.
Art direction for THQ Inc. Video Games national print advertising campaign. 

TBWA Chiat Day, Los Angeles CA. 2/06-5/06.
Print production and art direction for national advertising campaigns for Sony, Infiniti and Nissan USA.

Saatchi & Saatchi, Torrance CA. 7/04-1/06.
Art direction for national and regional TV, web and print advertising campaigns for Toyota Motor Company.
 
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Full Time

Sportfolio, Malibu CA: Creative Director. 12/06 to 6/08.
Designed and created in Adobe Illustrator and Photoshop over 300 final mechanical’s for car air fresheners and greeting cards for Nascar, NFL, NBA, Avis, Cadilac and NBA. I overseen the production, printing and photography. I also created the website and the brand identity of the company.

Y&R Brands, Irvine CA: Art Director. 4/01 to 7/04.
Created national branding and advertising campaigns for Jaguar,  Land Rover, Lincoln Mercury, Sony and Mattel. Overseen production team, photography, television and printing for all Jaguar national and retail campaigns. I headed numerous print and photo shoots with the best photographers and commercial directors in the business.

Bates USA, Irvine CA: Senior Designer. 6/99 to 8/01.
Design and print production for Hyundai Motor America, Pacific Sunwear and Echobuzz Inc. I created the 2001 Hyundai Brochures beating out 8 Art Directors designs in the process.

RR Donnelly, Elgin IL: Head Designer. 4/97 to 5/99.
I created speck ads for potential Sprint clients creating new business. R.R Donnelly created a new position for me as head designer because of how succesful my spec ads were in return I taught Photoshop and Illustrator to over 50 production artists.
 

Education
American Academy of Art, Chicago IL,
Graphic Design Degree, Minor Illustration.

College of Dupage, Glen Elyn IL,
Airbrush, Painting, Sculpting & Life Drawing.


Awards
2003 Effie Award,
Jaguar Cars,
London Calling Ad Campaign.


Skills
Adobe CC Photoshop, Illustrator, Indesign,
Fuse, Character Animator, Acrobat.
Apple Keynote and Imovie. Microsoft Word.
 

BRAND EXPERIENCE:

Automotive
Faraday Future, Toyota Motor Company, Nissan Motor Company, Lexus North America, Kia Motors, Hyundai Motor America, Land Rover America, Lincoln Mercury, Jaguar North America, General Motors, Cadillac Motor Company and Sonic Automotive.

Sports, Action Sports & Entertainment
Kawasaki Motors Corporation, Vans, Pacific Sunwear, Sony USA, Sony Playstation 3, Sony PSP, THQ Inc. Video Games Sportfolioinc.com, Charlotte’s Web the movie, Mattel, Sports 3D Inc., Echobuzz Inc. and Down Beat Jazz Magazine.

Financial, Real Estate, Cellular 
United Parcel Service, Proppoint.com, Liquiddium.com, Roosevelt LA Lofts, Sprint PCS and Grubb & Elis.

Medical
CVS Pharmacy and Biogen Idec.

Food & Wine
Francisco International, El Pollo Loco, Boston Market, T.G.I. Fridays, Rainforest Cafe, Einstein Bros. Bagels, Kenndall Jackson Wines, Italians’s Restaurants, Home Town Buffet, Daysago, Co Co’s Restaurants and Subway Restaurants.



RECOMMENDATIONS:

“When I led the Jaguar and Land Rover national retail business, Ron Salvo proved to be a significant creative team asset because of his ability to adapt to the rapidly changing needs of the dealer body. Ron’s approach to creative problem solving can best be described as inventive, resourceful and innovative. Definitely one of those guys that makes you say, “Why didn’t I think of that”?”  

Chris Arkell, SVP Group Account Director, Young & Rubicam 

“In addition to a strong design sensibility and expert program proficiency, Ron has that rare sense of creativity that can make or break a campaign. As a copywriter, it was a pleasure to have Ron add his visual thinking to a campaign we worked on together. He brings concepts to the next level and makes them look great.” 

Dan Sorgen, Senior Copywriter, Saatchi & Saatchi

“Ron was a real workhorse at Y&R, one of the engines that drove the Jaguar national retail business (pun intended). He’s not a prima-donna when it comes to Art Direction, he’s hands-on. He rolls up his sleeves and is there until the job is finished and cares that it is done right!” 

Rolando Mendez, Production Artist, Wunderman

“I liked working with Ron a lot.  A strong thinker with a good design sense. And a nice guy.”

John Hage, Creative Director

“Ron worked with me on a variety of accounts at Y&R including premium brands such as Land Rover and Jaguar. Ron is one of those Art Directors you can hand a creative brief and know he just gets it. You know you’re going to see some incredible thinking.” 

Ted Francisco, VP Account Director, Young & Rubicam

“Ron is an experienced hands-on Art Director. He is creative and can handle everything from concept thru production. 
He even does his own retouching. He has a great personality and is a pleasure to work with.”

Suzy Thompson, Area Manager, Aquent Creative Staffing